{"id":26697,"date":"2024-07-18T15:30:00","date_gmt":"2024-07-18T08:30:00","guid":{"rendered":"https:\/\/www.nxpo.or.th\/th\/?p=26697"},"modified":"2024-07-25T09:51:04","modified_gmt":"2024-07-25T02:51:04","slug":"mhesi-nxpo-and-camt-host-digital-content-workshop-for-smes-in-northeastern-thailand","status":"publish","type":"post","link":"https:\/\/www.nxpo.or.th\/th\/en\/26697\/","title":{"rendered":"MHESI-NXPO and CAMT host digital content workshop for SMEs in Northeastern Thailand"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand_01.jpg\" alt=\"\" class=\"wp-image-26698\" srcset=\"https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand_01.jpg 1024w, https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand_01-300x225.jpg 300w, https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand_01-768x576.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>MHESI-NXPO, in partnership with the College of Art, Media and Technology (CAMT) of Chiang Mai University and Nakhon Ratchasima Rajabhat University, held a training workshop on digital content for SMEs in Northeastern Thailand on 13-14 July 2024 at AisanA Hotel Korat in Nakhon Ratchasima.\u00a0 The workshop aimed to enhance skills in business and digital content creation, empowering SMEs to leverage MHESI\u2019s mechanisms and new technologies such as generative AI to highlight key features of their products and services.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"611\" height=\"458\" data-id=\"26699\" src=\"https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand_02.jpg\" alt=\"\" class=\"wp-image-26699\" srcset=\"https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand_02.jpg 611w, https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand_02-300x225.jpg 300w\" sizes=\"(max-width: 611px) 100vw, 611px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"614\" height=\"460\" data-id=\"26700\" src=\"https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand_03.jpg\" alt=\"\" class=\"wp-image-26700\" srcset=\"https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand_03.jpg 614w, https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand_03-300x225.jpg 300w\" sizes=\"(max-width: 614px) 100vw, 614px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>During the training, participants were introduced to new business skills and knowledge, such as the Business Model Canvas (BMC), generative AI, and techniques for creating content that presents the uniqueness of their products and services. These skills will help increase their competitiveness.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"768\" data-id=\"26701\" src=\"https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand_04.jpg\" alt=\"\" class=\"wp-image-26701\" srcset=\"https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand_04.jpg 1024w, https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand_04-300x225.jpg 300w, https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand_04-768x576.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"768\" data-id=\"26702\" src=\"https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand_05.jpg\" alt=\"\" class=\"wp-image-26702\" srcset=\"https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand_05.jpg 1024w, https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand_05-300x225.jpg 300w, https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand_05-768x576.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>This workshop was part of a project to promote creative media industries and soft power in Thailand. The project aims to enhance content creator skills for SMEs in four regions of Thailand: the North, Central, South, and Northeast. Some of the works created by participants will be selected for the Creative Content Accelerator Program and turned into short films, video clips, webtoons, and games for public distribution.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"606\" height=\"454\" data-id=\"26703\" src=\"https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand_06.jpg\" alt=\"\" class=\"wp-image-26703\" srcset=\"https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand_06.jpg 606w, https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand_06-300x225.jpg 300w\" sizes=\"(max-width: 606px) 100vw, 606px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"611\" height=\"458\" data-id=\"26704\" src=\"https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand_07.jpg\" alt=\"\" class=\"wp-image-26704\" srcset=\"https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand_07.jpg 611w, https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand_07-300x225.jpg 300w\" sizes=\"(max-width: 611px) 100vw, 611px\" \/><\/figure>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"<p>MHESI-NXPO, in partnership with the College of Art, Med [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":26705,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[30],"tags":[],"class_list":["post-26697","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en"],"featured_image_src":"https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand-NXPO-and-RMUTL-join-forces-on-EV-HRD-aiming-to-produce150000-skilled-personnel-in-five-years.png","author_info":{"display_name":"admin","author_link":"https:\/\/www.nxpo.or.th\/th\/author\/adminsti\/"},"jetpack_featured_media_url":"https:\/\/www.nxpo.or.th\/th\/wp-content\/uploads\/2024\/07\/MHESI-NXPO-and-CAMT-host-digital-content-workshop-for-SMEs-in-Northeastern-Thailand-NXPO-and-RMUTL-join-forces-on-EV-HRD-aiming-to-produce150000-skilled-personnel-in-five-years.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.nxpo.or.th\/th\/wp-json\/wp\/v2\/posts\/26697","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nxpo.or.th\/th\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nxpo.or.th\/th\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nxpo.or.th\/th\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nxpo.or.th\/th\/wp-json\/wp\/v2\/comments?post=26697"}],"version-history":[{"count":1,"href":"https:\/\/www.nxpo.or.th\/th\/wp-json\/wp\/v2\/posts\/26697\/revisions"}],"predecessor-version":[{"id":26706,"href":"https:\/\/www.nxpo.or.th\/th\/wp-json\/wp\/v2\/posts\/26697\/revisions\/26706"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nxpo.or.th\/th\/wp-json\/wp\/v2\/media\/26705"}],"wp:attachment":[{"href":"https:\/\/www.nxpo.or.th\/th\/wp-json\/wp\/v2\/media?parent=26697"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nxpo.or.th\/th\/wp-json\/wp\/v2\/categories?post=26697"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nxpo.or.th\/th\/wp-json\/wp\/v2\/tags?post=26697"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}